We hope that you enjoy your Dot One DNA Personalised Products. Please take the time to read these terms and conditions, which set out the legal terms and conditions (“Terms”) on which we sell our products and services to you through our website www.DotOne.io (“Website”) or through partnerships (“Partner/s”).

We may amend these Terms from time to time. Every time you wish to buy Products, please check these Terms to ensure you understand the terms that will apply at that time. These Terms were last updated on 26th January 2018.

When you order any Products from our Website or the website of a Partner, you agree to be bound by these Terms, which confirms you have read, understood and accepted our terms and conditions prior to your purchase. 


Quick reference guide to the words we use:

Genetic Information” refers to your sequenced DNA. 

Personal Information” refers to all of the data you have shared with us. These data combine your Genetic and Account Information.

Account Information” refers to any details about yourself that you share with us e.g. your shipping and email addresses.

“Product/s” refer to Dot One’s DNA Personalised Print and DNA Personalised Scarf which both include a results card and illustrated guide to genetics.


Information about us

The term Dot One or” us” or “we” refers to Dot One Limited whose registered office is at 20 Thornhill Terrace, Sunderland,SR2 7JL, United Kingdom. Our company registration number is 09847126. For all correspondence to Dot One, including any queries you may have regarding your use of the Website, your use and/or purchase of our Products or these Terms, email info@dotone.io.


Our products

The images of the Products on our Website are for illustrative purposes only, and we cannot guarantee that your computer’s display of the colours accurately reflect the Products. Your Products may vary slightly from those images. The packaging of the Products may vary from that shown on images on the Website.


Purchase of Products through Dot One’s Website

In order for us to design your Product, you need to take a DNA test using our at-home DNA kit. As part of the test, you will need to fill in a consent form. All of the information that you provide us must be accurate and correct.

To place an order you must be legally capable of entering into binding contracts; and at least 18 years old. (If you are under 18 years old, we may need the express consent from your parent or legal guardian.).


What does the test involve?  - step by step

Step 1. Taking a sample: You will receive a cotton-swab instrument as part of Dot One’s DNA kit, which is what we use in order to obtain your saliva sample. We provide a return envelope for you to send your sample straight to the laboratory.

Step 2. Testing the sample: The samples that are sent to our partner laboratory are anonymous, identifiable only through their Dot One order number. The laboratory analyses your DNA sample using a test which only identifies the locations stated in the test. We do not generate any other information from your sample.

Step 3.  Test results: Your results which are transferred to Dot One electronically and anonymously. Dot One then use them to create your Product. Please refer to our Privacy Policy for further information. 


In the event of inconclusive results

Despite abiding to high standards of sample processing, Dot One cannot exclude the unlikely possibility of errors due to inconclusive results. To minimise this event, the Dot One DNA Kit contains instructions for collecting your sample. If the laboratory cannot process your sample in a first test, because, for example,  your swab sample does not contain adequate DNA, you may be charged the cost of the subsequent DNA testing.


Purchase of Products through Partners

Dot One’s Products are also available through the Helix Platform (www.helix.com). The Products use portions of your Genetic Information as stored by Helix. For more details, please see Helix’s Terms of Service and Privacy Policy.

You must be 18 or older for Dot One to be able to create your Product through Helix’s Platform. Dot One’s Products on Helix’s Platform are not available outside the US.



An estimated delivery time is provided on Dot One’s Website or Dot One’s Product page on Helix’s Platform. This refers to the time from the date Dot One receives your genetic data, either from our partner UK laboratory, if you have purchased through Dot One’s Website, or from Helix, if you have purchased through the Helix Platform. 

We will try our best to fulfil the order in the time period, but orders may be subject to change due to unforeseen circumstances.

Dot One ships the at-home DNA kit 1st Class Standard Delivery via the Royal Mail.

Dot One ships any Product under the price of 100GBP [or equivalent USD] 1st Class Standard Delivery via the Royal Mail.

Dot One ships any Product over the price of 100GBP [or equivalent USD] 1st Class Recorded Delivery via the Royal Mail.


International delivery

You may place an order for Products from outside the UK, but please note that your order may be subject to import duties and taxes. These are applied when the goods reach the destination and you will be liable to pay them. Please note that we have no control over these charges and we cannot predict their amount. Please contact your local customs office for further information.


Cancellation of Products purchased on Dot One’s Website.

If you wish to cancel the purchase of the Product and have received the Dot One at-home DNA kit but not sent your sample to be processed by the laboratory, Dot One will issue you a refund minus the cost of the at-home DNA kit to the value of £5.

If you decide to cancel once the laboratory have received your sample and have starting the testing process, you will need to pay Dot One an amount in proportion to the services that have been performed and will be issued a refund for the remaining Product cost.

As all of the Products are made custom to order, once the Product has been sent to be manufactured, it is not possible to cancel the order or receive a refund for any part of the product or testing service.


Cancellation of Products purchased on Partner’s website.

Please refer to Helix’s Cancellation and Refund Policies for information.


Faulty Products

In the rare event that your product is faulty on arrival please contact Dot One directly as soon as possible with your order number at info@dotone.io. We will aim to replace the Product as quickly as possible.

This does not apply to any defect in the Product arising from:

  • fair wear and tear
  • wilful damage, abnormal storage or working conditions, accident, negligence by you or by any third party
  • any alteration or repair by you or by a third party


Lost or Damaged Shipments

If you product has arrived damaged or has been lost in transit then please contact Dot One directly with your order number and tracking details, if applicable, as soon as possible at info@dotone.io where a member of staff will discuss with you the best way to rectify the issue. 



We only supply the Products for domestic, personal and private use.  You agree not to use the Product for any commercial, business or resale purposes.


Benefits and Risks

Dot One’s Products are for entertainment purposes only. The genetic analysis contains no health information, therefore your results are not intended to be used to diagnostic purposes. 

Our aim is to supply you with information that will give you an insight into how your genetic makeup has affected some of your physical and behavioural traits. For examples the likeliness of having a certain hair or eye colour, or your preference of sweet tastes. As well as a results card with this information, Dot One converts the raw genetic data into a colourful design, used to customise the appearance of your Product as a way of personal branding.

Dot One’s product looks at markers, some of which have primarily been studied in European populations. As such, results for customers from other backgrounds may not be as accurate.

Your DNA cannot tell you everything about yourself. Some traits are due to a mix of your DNA and other factors. These factors could include your lifestyle, your environment, or chance.

Genetics is a field that is evolving quickly. Scientists are always discovering new details about how to interpret DNA data. They are also learning that some previous discoveries are not valid. Dot One’s product is based on the current state of knowledge. As our knowledge improves, the insights Dot One’s product gives you may change.



Please refer to our Privacy Policy for full details.

Under GINA (a US law), you do not need to share your Genetic Information with your employer or your health insurer. Even so, you may be asked to share your Genetic Information with other insurers. These others could include life, long-term care, and disability insurance firms. You should always be careful with whom you choose to share your Genetic Information.

Dot One creates physical products, making it is necessary to pass a design file with your Genetic Information to a 3rd party, Printspace Studios Ltd, for the manufacturing process. The digital files are safely secured on Printspace Studios' software and are deleted from the system on a weekly basis.


Changes to Terms

We have the right to revise and amend these Terms from time to time to reflect changes in market conditions affecting our business, changes in technology, changes in payment methods, changes in relevant laws and regulatory requirements and changes in our system’s capabilities.  You will be subject to the policies and terms in force at the time that you place an order request for the Products from us, unless any change to those policies or these Terms is required by law or government or regulatory authority – in which case it will apply to orders you have previously placed that we have not yet fulfilled. In the unlikely event that this happens, we will notify you by email.